November 22 – China Briefing: Understanding Tourism in China and its implications for Australia


China Briefing: Tourism

On November 22, the Confucius Institute will present our final China Briefing for 2018, tackling Chinese Tourism for the first time with three renowned tourism experts.

Chaired by Professor Sam Huang from Edith Cowan University, the evening will see Dr Qiuju Luo from Sun Yat-Sen University present on the implications of social media and political conflict on tourism and tourism destinations. Dr Luo taking the example of “Occupy Central” in Hong Kong  will discuss the fallout on social media (Weibo particularly) of a political crisis, and the resulting threats of boycotts to significant tourism destinations.

Following on from Dr Luo, Dr Geoffrey Wall from Waterloo Canada will share his thoughts and research on Chinese domestic tourism, its challenges successes and failures, and what can be learned from these.


Dr Geoffrey Wall is Distinguished Professor Emeritus at the University of Waterloo, Canada. He has conducted research on tourism in mainland China and Taiwan for about twenty years. He is an Honorary Professor of Nanjing University and Dalian University of Technology and was given a Friendship Award by the Province of Hainan, the Taishan Award by the Government of Xinjiang, and A Friendship Award  by the People’s Republic of China. In 2017 he was awarded the Ulysses Prize for Excellence in the Creation and Dissemination of Knowledge by the United Nations World Tourism Organization.

Dr Qiuju Luo, is a professor and the deputy dean of the School of Tourism Management at Sun Yat-sen University. Prof. Luo’s research is in the area of exhibition, convention, mega event and event tourism. She has published more than 60 academic articles in major journal home and abroad. With a series of influential research pieces, she has earned a high reputation in event industry and tourism industry in China. With the popularisation of new media in the tourism industry, Prof. Luo is currently devoting herself to conducting innovative research on social media and its influence in the tourism domain.


Dr Sam Huang is a research professor in tourism and services marketing in the School of Business and Law, Edith Cowan University (ECU). Before his academic career, he worked as a central government official in Beijing for China National Tourism Administration (CNTA). Professor Huang is the Director of Australia-China Tourism Research Network (ACTReNet) and a founding fellow of the International Association for China Tourism Studies (IACTS).

Following the talk, complimentary drinks and canapes will be served.

The Confucius Institute would like to thank the Hong Kong Australia Business Association SA for their support of this event.

This is a free event, however registration is essential:

Eventbrite - China Briefing: Understanding Tourism in China and its implications for Australia

Date: November 22, 2017
Time: 5.45 PM
Venue: Napier G03, University of Adelaide



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