Adelaide’s Live Music Thinker, Martin Elbourne, is in Adelaide this week to launch his final report on the Future of Live Music in South Australia. The report, was launched at 11am today (Tuesday 12th November 2013) by The Hon John Gazzola MLC, President of the Legislative Council. The report will provide direction for the live music industry in South Australia.
Mr Elbourne’s residency was hosted by the Don Dustan Foundation in conjunction with the Government of South Australia and its project partners from late July 2012 to September 2013.
Don Dunstan Foundation Executive Director, Donna Harden said “Martin was selected because of his extensive background in the international live music industry. He is a booker for the world famous Glastonbury Festival, co-founder of WOMAD, and a consultant for several other festivals around the world. He is also creative director of The Great Escape, Europe’s leading music showcase festival”.
Ms Harden also said “Mr Elbourne was also named by the Guardian as one of the world’s most powerful music industry figures, placing him as the perfect person to visit Adelaide and provide innovative ways to rejuvenate and provide direction for the live music scene in South Australia”.
The report provides 49 recommendations in a range of areas including Audience Development, Trade and Economic Development, and Regulation which can be used by industry, government and musicians to create collaboration and unified action for a healthy, more sustainable music scene in South Australia.
A key recommendation of Mr Elbourne’s report is to establish a South Australian Contemporary Music Advisory Council by the Government of South Australia, which would report directly to the Premier and have the specific aim of increasing the size and value of the music industry in South Australia
Thinker, Martin Elbourne said “I look forward to following the progress being made by the South Australian Government in implementation of these recommendations; in particular the establishment of an advisory council to ensure the live music industry in South Australia continues to grow sustainably”
Premier Jay Weatherill welcomed the release of the report. “South Australia has a strong music tradition,” Mr Weatherill said. “The Live Music residency by Martin Elbourne has brought together and inspired our local music industry. His report will be used to help us strengthen live music across the State. This is about treating music as an industry as well as an artform.”